I apply principles of infant developmental neuroscience and business to optimize early development. Starting a family is like starting a business in which there is no exit strategy. Successful businesses analyze risks, rewards, and profits. Businesses closely manage and monitor workplace productivity. They even consider how the ergonomic design and placement of furniture may increase workplace productivity, employee retention and success. Sometimes families overlook the role of design on communication, learning, health and happiness. How to maximize the restorative effects of nature? How to have conversations with babies and children so that your goals are achieved? Somewhere along the way, your child may have become the family CEO and you feel like contacting an employment attorney to seek damages. From identifying risks to maximizing rewards and getting your “family business” back on track, I provide research-based strategic advising to parents, families, investors and stakeholders.